All-in-one Publisher Monetization Platform
Adacts Supply-side Platform (SSP) is self-serve all-in-one monetization platform designed to provide maximum revenue to the publishers. The platform provides multiple mediums of monetization for publishers like banner, video, smartlink and pop. Our platform is connected with global demand partners through multiple channels across the world.
Maximum Revenue Through Smart Algorithms
Adacts SSP is developed with focus on maximising publisher revenue by applying multiple smart algorithms for serving ads on your adspaces. These smart algorithms act in real-time to select best advertise partner for your adspace. Our dedicated team continuously monitor performance of your adspaces and strive to improve revenue of publishers to the maximum potential.
Live & Transparent Statistics
The platform statistics update in real-time without refreshing a page. You can see requests, impressions, revenue and many more metrics live in your dashboard and understand how your traffic is flowing through our platform. This will help you understand your own traffic and as well provides very transparent way to monetize your traffic in the market.
Deep Insights Through Dimensional Reports
Learn more about visitors and end-users viewing advertise on your sites through detailed dimensional reports. Dimensional reports provide you very detailed information about your traffic as well as performance of your adspaces. Exploring all the dimensions like countries, carriers, ISP, browsers, operating systems, device manufacturers etc. opens the new potential to understand efficiency and performance of your adspaces and optimise them in innovative ways.
Transparent Detailed Traffic Logs
You can view detailed logs about each click passing through our platform from your adspaces. This enables you to explore your traffic via raw logs in real-time and provides information like referral page, IP address, country, carrier, operating system, browser etc. for each click in detail.
Postback Based Integration For Tracking Payout
While using Adacts Smartlink, if you are sending traffic through media buying or just want to keep track of your payout in your own system, you can easily setup your postback in our dashboard. The platform will provide postback to your system whenever conversion happens and you can easily keep track of your profit in third-party tracking systems. You can also purchase traffic through various exchanges using self-serve Adacts Demand-side Platform (DSP) and send it to Adacts SSP Smartlink and track your spendings, payout, P&L (Profit & Loss) in real-time in media buying platform.
Hassle-free Payment Options
We currently provide paypal and bank transfer as payment methods. Payments are generated in first week of every month and usually processed within 20 days after payment note is generated. Although, this is standard term, we also work on flexible payment terms as per requirements of publishers. Please contact your AM (Account Manager) to have more information on this.
Ad-Quality Management & Scanning of Demand
We have cutting-edge technologies to scan quality of advertisements displayed on your adspaces. These technologies ensure that no offensive, auto-redirect or low quality advertisements are displayed on your adspaces. Low quality advertisements can decrease ranking of your websites in search engines like Google or Bing. We ensure that your website stays up to the mark in search engines.
Mainstream & Adult
We are integrated with global demand partners of both mainstream and adult worlds of the industry. Either you have mainstream website or adult, we have solution to monetize your adspaces anyways.
CHANNELS OF MONETIZATION
Choose which suits best for your adspace from variety of standard RTB banner sizes. This channel will serve simple banner advertisement on given adspace through various demand partners via auctioning model. The auctioning model enables highest bidder to display advertisement on your adspace. Thus, it maximises your revenue naturally.
The video advertisement channel provides various types of monetization for your adspace by displaying video advertisement to your users. The growing video advertising industry enables you to take advantage of this market and make more revenue using your
same traditional userbase.
There are following sub-channels available while monetizing through video :
- In-banner Video : Video advertisements are displayed in stand-alone space just like banners. You can choose from variety of standard sizes supported by global market.
- In-stream Video : Video advertisements are displayed in-between your content video, same as youtube or any other video portal displaying advertisements by pausing the content for a while. We provide you range of options to control behaviour of this advertisement.
- Rewarded Video : If your site deals with providing reward to the users for watching advertisement videos, this sub-channel is best for your use case.
Adacts Smartlink is highly optimised link on which you can send traffic through various sources.
Following are just examples of traffic sources you can use to send traffic on smartlink and make revenue :
- By putting a link on your sites (simple anchor, banner, button etc.)
- By sharing link on your social network pages
- Through media buying by using platforms such as Adacts DSP etc.
Adacts Smartlink provides you way of tracking your revenue in your own system by means of postback on conversion. It also provides you ability to pass upto 3 sub_id to track sources of traffic, if you are sending traffic from multiple sources on only one adspace. We have smart algorithms in place to ensure that each impression received on smartlink will have maximum impact on your revenue.
If you are interested in montizing your website traffic through pop advertisement, this is the channel you are looking for. The platform will provide you one short and simple javascript code, which you need to put on your website pages. When your user
will be opening your website pages, they will see new pop window opening and advertisement will be displayed in that new window. Your website page will remain open in another window. This is best option if you do not
want your website user to go away and leave your site and also want to display advertisement to the user. We provide variety of options to control behaviour of pop on your website, which you can control through our
dashboard. You will not need to change adcode on your website each time you change settings.
Following is overview of available options :
- New Tab: newtab on the right of the current tab.
- New Tab Replace: newtab on the left of the current tab.
- Pop Under: popunder window below the current browser window.
- Pop Up: popup window on top of the current window.
- Redirect : Redirect users directly to the campaign landing page, it maximises chances of the revenue but does not provide good user experience.
- Frequency Capping : How often one particular user should see this pop window. You can set this according to the quality of the user experience you want to have to your end-users.
